Competitor Keyword Research: See Every Keyword Your Competitor Ranks For (Free Tool)
The short answer: pull the keywords a competitor already ranks for on Google, drop the searches for their brand name, and sort by search volume. Any buyer-intent keyword they rank for that you don't is a post you should write.
First, run the keyword research tool
Enter a competitor's website to see every keyword they rank for, free. We'll email you the full list.
What the report looks like
Here's the report for our own site, ogtool.com:
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If you sell an AEO service and you don't have a page for "aeo agency", that's 590 buyer searches a month going to someone else.
How to use your report
- Check 3 competitors. A keyword two or three of them rank for is one your market clearly searches.
- Put buyer intent first. "Best X", "X alternatives", "X vs Y" and "X pricing" are people choosing what to buy. A comparison keyword with 100 searches a month usually beats an informational one with 1,000.
- Pick keywords you can win. Start with low-difficulty ones. Harder keywords need more domain authority first.
- Beat the ranking page. The report shows which of the competitor's pages ranks. Open it and write something more useful.
How OGTool turns the report into rankings
That's a lot of posts to write and authority to build. Here's how OGTool does it for you:
- Create an account, pay and connect your site.
- Add the keywords from your report to your campaign.
- We publish AEO-optimized posts on your site, get them indexed, and track your wins in Google, Google's AI Overview and ChatGPT.
- In parallel, we raise your domain authority by linking to your site from our network of trusted sites, so you can win harder keywords over time.
Our biggest customer gets about $119k a month from ChatGPT search.
Results
Vision launched a brand-new domain in July with no backlinks. Three months into OGTool, its domain rating went from 0 to 140, and it won 13 keywords in one week, including 6 cited by ChatGPT.
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